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The Press |
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Daily Things
The newspaper that all the clerks read. The front-page lead is always about Sir Reginald Chester-Perry or his family, the financial news about his latest take-over, society news features the latest gossip about Robin’s girlfriends and the sports section covers results from the inter-firm league. The editor is always ready to hold the front page for a C-P story. In fact he would much rather ditch unimportant events, such as the kidnap of the prime minister, for something vital, such as the announcement of Sir Reginald's grandchild's third birthday. And when Sir Reginald splashes out on a luxury yacht, Daily Things carries a leader extolling his example of leadership and confidence in British industry (this is not how his employees see it strip 4482.) John and Chuck, the editors, seem highly suggestible and eagerly respond to letters from their readers, apparently unaware that they all come from the same source. A crusade against British Hi-Speed Rail is followed by vitriolic campaigns against the Gas Board, Post Office and Telephones and any other institution that Bristow feels like writing about. Bristow is a loyal reader, except when times are hard. Then he phones them to ask if they would read out the "Sits Vac" column to him.He is also prone to writing in to the agony aunt, Marj, signing his letters as "Anxious Buying Clerk". Marj's advice tends to be unhelpful
Jones is also an addict, following the astral prognostications of Madam Zodiac but becoming disillusioned when told he should be kind to those fortunate than himself, resulting in a week of being exploited by Bristow.
Bristow is not happy the day he opens the paper to find an extensive profile of Sir Reginald Chewster-Perry. When he gets to the bit about Sir Reginald's philosophy of "Think and Act" he thinks - and then chucks the paper in the bin. Financial Things The paper for Sir Reginald and his ilk, occasionally picked up by Bristow or Jones when they have the odd flutter on the stock market. Jones, whose portfolio comprises stock like Rolls Razor, Fire Auto & Marine and IOC, does not appear to learn anything from his studies. The paper also carries excellent coverage of cycling (surely unrelated to Mr. Dickens own past as a professional cyclist?) Advertising Things Read by Sampson of Sales when C-Ps have a new advertising campaign to announce. The paper is surprisingly uncritical of the £1 million cost of the new slogan "Good Good Very Very Chester Chester Perry Perry". Morning Prattle A down-market paper that Bristow despises, it ceases publication unexpectedly one day, causing distress to Hickford, who sympathises with his fellow editor.
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